Episode #8

Alex Plavin

Episode Title:

From Soccer Star to CEO: Alex Plavin’s Charcuterie Chick Journey

Episode Description:

In this episode of Fanatical DreamHer, host April Kemp welcomes Alex Plavin, the founder and CEO of Charcuterie Chick. Alex shares her journey from being a collegiate soccer athlete and tech consultant to launching a thriving charcuterie business in the heart of Atlanta during the COVID-19 pandemic. She dives into how her passion for food and community inspired her entrepreneurial leap, the challenges she faced building her brand, and the values that have shaped her success.

Whether you’re a foodie, an aspiring entrepreneur, or just someone looking for inspiration to pursue your dream, Alex’s story is a must-listen!

Key Discussion Points:

  • [00:04:30] Alex’s upbringing and how her love for food and community started at home

  • [00:10:15] Transitioning from tech consulting to launching Charcuterie Chick during COVID-19

  • [00:15:45] Key milestones: surviving the first holiday season and hiring an all-female team

  • [00:25:30] How being a collegiate soccer goalie prepared her for entrepreneurship

  • [00:35:10] The importance of adaptability, branding, and finding your unique value proposition

  • [00:45:50] Alex’s advice for young dreamers: reflect often and celebrate every win, big or small

Notable Quotes:

  • “Comparison is the thief of joy. Stay focused on what makes your business unique.”

  • “Mind over matter. That mindset has carried me through life as an athlete and an entrepreneur.”

  • “Find your bread and butter—or your secret sauce—and stay true to it.”

Takeaways:

  • Resilience, adaptability, and a growth mindset are critical for success in both sports and business.

  • Surround yourself with a supportive network of family, friends, and mentors.

  • Reflect regularly on your progress, learn from challenges, and celebrate your wins.

  • Passion for your work and community can drive your entrepreneurial journey.

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